In my July blog, Pausing your marketing plan so you can navigate through the noise, I offered tips on what to do when you make the decision to hold off on executing your marketing strategies because the online noise was going to be way too deafening for your content to make an impact. With the…
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There’s been a lot of talk about the use of Artificial Intelligence (AI) recently especially its influence in the medical, banking/finance, and transportation sectors, but I want to focus on what AI means to marketing your business or service and, when used responsibly, how it can enhance your marketing efforts. In marketing, generative AI is…
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OUT WITH THE OLD. IN WITH THE NEW. Think of that favorite store you visit regularly. Chances are, you navigate through it with ease because the layout is easy to understand, and you have become so familiar with it you could browse the aisles with your eyes closed! You have come to rely on the…
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