Just like we should go to the doctor for annual check-ups, it’s important for you to check in on your marketing strategies to gauge its overall health. Think about a typical “well” visit to your doctor. You are on the examination table feeling fine, but there could be an underlying, non-symptomatic issue brewing underneath that…
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In my July blog, Pausing your marketing plan so you can navigate through the noise, I offered tips on what to do when you make the decision to hold off on executing your marketing strategies because the online noise was going to be way too deafening for your content to make an impact. With the…
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There’s been a lot of talk about the use of Artificial Intelligence (AI) recently especially its influence in the medical, banking/finance, and transportation sectors, but I want to focus on what AI means to marketing your business or service and, when used responsibly, how it can enhance your marketing efforts. In marketing, generative AI is…
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Whether you make resolutions or not, I want you to consider something that will help you build your business, grow your reputation, and once you achieve it, there’s nothing and no one that can take it away from you. It’s: ….
Collaborating is not a new concept, and it doesn’t stop at work. It’s an important tool to access in areas outside work.
Greetings! Well, we made it through another year, so here’s to us for persevering! May this New Year bring you lots of happy memories, an abundance of good health, and both personal and professional success. Last quarter, as I was planning my goals for 2022, the word consistency kept popping up in my head. It…
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As you plan and prepare for your holiday celebrations, I want to wish you and yours a magical time with your loved ones, and good health and prosperity for the coming year. While shopping and gift wrapping are foremost on your mind, I want to remind you (if you haven’t already done so) to set…
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As the year comes to a close, my hope is that you were able to navigate your new normal, and that you are excited about what’s in store for 2022. While we wait for things to normalize, and for decisions to be made in protocols and tax laws, now is the time to get started…
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You’ve heard the expression: Two heads are better than one. I am confident that you’ve applied that philosophy in your lifemany times over. You picked your smartest family member to join you in a game of trivia, your most athletic buddy to partner with you in a round of golf, or your most creative colleague…
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For most people the word – Technology – frightens them. Because frankly there are more critical, pressing concerns to deal with … that any part of learning about technology would simply be too exhausting. What I would like for you to do, as the world rethinks the business market post COVID-19, is think about your…
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